I often get asked, "Pat, how important is it on what I name my company?" Or even, "How do I go about naming my business?" Here’s what you need to know, just as important it is on what you name your kid one day, or maybe you already have, it's just as important on what you name your company because that's how people will see that company or the name for the rest of its life or career. Episode #316 How to Choose a Name for Your Business. Subscribe to Valuetainment: http://bit.ly/2aPEwD4
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00:41 How parents name their children
How to name your company/brand:
00:56 -#1. Choose two words
1:24 #2. Use made up words
1:39 #3. Go based on the meaning in different languages
1:54 #4. Crowd source it
2:16 #5. Use your name
2:50 #6. Use an acronym
2:59 #7. Make it explanatory
3:24 #8. Do research before you launch your company name
Things to Avoid:
4:07 #1 Sensitivity
4:44 #2 Legal issues (hire lawyers)
4:55 #3 Picking a name that's too long
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I wanna to run a YouTube channel for motivational speaker & business coach. ....
My name is 'VIKRAM' so kindly provide me some unique name for my upcoming channel starting with my name. .....
Warm wishes for you from INDIA.
Lovely Video! Sorry for the intrusion, I am interested in your thoughts. Have you thought about - Rozardner Successful Handyman Reality (erm, check it on google should be there)? It is a great one off product for how to start a handyman business without the headache. Ive heard some pretty good things about it and my work buddy finally got great results with it.
I do transportation in my company's name is Jasmine's affordable transports do you know a way I can make this name shorter or make it better I also study psychology so I really wanted it to be something that has something to do with people please reply to my comment☺
Need help with my new company name. It is a graphic design firm that creates logos.
Need something short and snappy (no more that 3 syllables). Can be nonsense or be related to design and graphic design.
Kudos for the Video! Apologies for butting in, I am interested in your opinion. Have you researched - Rozardner Successful Handyman Reality (should be on google have a look)? It is an awesome one of a kind guide for how to start a handyman business without the headache. Ive heard some awesome things about it and my cousin finally got great success with it.
Hey Pat, I have started a motorsport Instagram account called motorist.official but I encountered some issues when I wanted to make a website and now I need to rebrand all over again. Do you think motorist is too vague?
Appreciate Video clip! Forgive me for the intrusion, I would love your opinion. Have you considered - Rozardner Successful Handyman Reality (google it)? It is a good one off product for how to start a handyman business without the headache. Ive heard some incredible things about it and my old buddy Taylor at very last got great success with it.
There are several factors in running a woodworking business. One plan I found that succeeds in merging these is the Enata wood system (google it if you're interested) it's the most useful blueprint that I have ever seen. look at the unbelievable information.
I think what you said about research and associations is so important - our brains have such a complex wiring system, and it is so important to keep these historical triggers and implications in mind when choosing a business name. Great video!
Cheers for the Video! Sorry for chiming in, I am interested in your initial thoughts. Have you tried - Rozardner Successful Handyman Reality (Have a quick look on google cant remember the place now)? It is an awesome one off product for how to start a handyman business minus the normal expense. Ive heard some awesome things about it and my m8 after many years got astronomical success with it.
Selecting the right domain name for a startup business is fundamental. And if you’re wondering why, there are a number of reasons. Firstly, because a domain is one of the things that you won’t be able to change once it’s chosen (at least not without a lot of aggravation!). Secondly, because your domain will inevitably need to be your brand name, which means it will be a direct reflection of what your company stands for. You can find unique and brand-worthy ".Com" domain names with logos for your new business at www.namerific.com
A company name or business name is usually the parent name to the brand name. But it also could be the same. The parent name is the name that is required by the states for tax purposes and doesn’t need to be publicly known. The brand name is the name that your “Doing Business As” (DBA). For example “TacoBell” is the brand name for a company called “Yum brands”.
Hey Guys Looking for a Name for My Blog/Website ; its about me a digital nomad/Psychologist
Content is about my creation of a holeistic practical psychology diciplin which involves food, exercise , Books Rezensions and Supplementents and Meditation ; i Plan to make Money of affiliations and my Owen eBooks/webinars
Looking for a Hybrid beteten digital Nomad and psychology
Sry for Spelling
I agree with what you’re saying, but coca-cola actually has meaning... the original formula was a replacement for morphine. It included cocaine and the kola nuts at the time. They just changed the ‘k’ on kola to a ‘c’ to make it prettier.
ok. here might be a good place to try this.
My company name is Echelon Environmental. I am changing the focus of my service and thinking of re-naming. since i will be focused on compliance with Environmental, Health & Safety (EHS) regulations, I have come up with EchelonEHS as a new company name.
Any comments or opinions? Thank you
That stress when you've already chosen the name for startup and you see this video published... and then the relief - after watching - that you've picked a good name...!
Thank you, Pat, for such a valuable content! xx
million ads through each video, paid books (not 2$, not 3-5$, not even 10$, but 15$), who the fuck are you bullshitting with that you are not trying to do money and like you have each day partnership with different people from Dubai, from lalalatralala. Say true, don't be like a fake virtue baby
Vishal Mitra if its toward young ppl, go with english. We have tendency to think that english or western look/sound is cool. If its toward adult/elders go with japanese name.
Just an opinion from japanese american :) hope it helps
Marvin Payne take all the words that are associated with the key things you like, and also that would best portray the new business, then try combining them into a two word name... see how easy and memorable that name is after too.
i want to start a company later (because im 17 atm) but the name is already taken by another company in my own country. If my company have nothing in common with the outher one, can i have the same name?
we spent hours trying to get our company name. But after some long hard research to see if any other company had the name and checking registries in my country we finally settled with Venatici, which derives from the latin word venaticus, meaning for hunting. so at our company we are trying to develop ourselves to become "hunters", so to speak. it's also quite easy to market as it sounds fancy like Versace. luckily for us it is real estate and not clothing
+Mall Plugs Ernst Young, Deloitte, Price Waterhouse Coopers and KPMG are the 4 biggest financial firms in my country and none of these are remotely easy to remember. Fonterra, my country's largest dairy producer who owns 90%+ market share isn't exactly memorable either. Michael Kors, Tommy Hilfigre, Louis Vuitton... These are brands who are just names and easily forgettable. The name won't make them memorable, it's the marketting and whatever google decides is what will make the company memorable.
Nice talk David. Can we also reflect on scores of successful businesses which names on their own mean nothing?
We must remember that the perception in the eyes of consumers and the public goes a long way about a business.
The coinage of a name may simply be an additional boost.
Many examples are abound. Just look around.
So we shouldn't over flog it.
Get a good product out there. Sustain a good culture and your business will be remembered for that...
Start your business
Pat, I would like to build on your "how to start a business for under $500" episode. Naming a service-oriented business with the desired market in mind is an option. Mentioning so will add value to this video. It builds on your principle of specification; narrowing and focusing on a target market/industry. For example, National City Notary or Del Mar Detailing.
I've noticed over the course of watching plenty of the videos on this channel, that you stress the skill of being able to sell (when you're not preaching Entrepreneurship) could you perhaps make an introductory video on the skill of sales? How do I convince the average person to spend their hard earned money on something that would benefit both me and the consumer. Thanks.
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